This is the mock up version of my independent product. From what I have shown previously, this mock up contains everything I have researched and wanted from my concepts. The colour scheme and atmosphere shown in this mock up is what will be seen in the final version of this product. The primary difference is the products typography choices as well as imagery.
I like this mock up because of the typography choices (Fonts will be listed below), primarily the release date text as it has blood splattered across it with a glow surrounding the white areas. Similar typography choices I enjoy include the uniqueness of the project title (With its dark red and scratched font) as well as the motion blur on the tagline with its own unique font.
I also like the effect I put on the actor in the center of the image, they almost appear cartoon esque, as if they were from a comic book. These details are most noticeable around the face area as you can see lines connecting partially transparent polygons. There is also motion blur going around the actor to add to the atmosphere. The reason the actor appears partially animated is because it makes the red which is on the left side of them appear brighter as well as making the actor themselves appear brighter and more central to the image.
I also enjoy the atmosphere the image itself has, the feeling of dread the actor in the middle as well as the blood surrounding the monochrome riverbank. There is a grim atmosphere, which is what I was going for as the topics covered in the project are very dark in tone.
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